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Ed Gjertsen II, CFP®
Founder and Chief Engagement Officer

Ed works closely with clients to provide clarity and direction in their financial lives. He specializes in comprehensive financial planning, guiding his clients to organize their finances, develop and review their financial goals, along with implementing strategies to achieve financial independence. 


He collaborates with his clients’ tax professionals, estate planning attorneys, and other professionals to help coordinate and strengthen their financial plans in today’s complex financial world.  

Ed is the founder of Engage Wealth Group, LLC.  A Fee-Only financial advisory firm built on the philosophy that financial planning and portfolio management should be transparent, individualized, and most important collaborative. As a CERTIFIED FINANCIAL PLANNER™ professional, he has been serving the financial planning needs of clients for over twenty-five years.

A sought-after industry expert, Ed has presented locally, nationally, and internationally on a wide range of personal finance topics and industry trends. He is frequently featured in numerous local and national media outlets, including The Wall Street Journal, The New York Times, CNBC, Bloomberg, NPR, ABC, MSN, Barron’s, The Journal of Financial Planning, AARP Magazine, The Chicago Tribune, and WBBM Noon Business Hour.

Ed proudly served the profession as the National Chairman of the Financial Planning Association’s Board of Directors, leading 22,000 active members. He is a co-founder of the FPA National Diversity & Inclusion Initiative and is past President and Chairman of the Financial Planning Association of Illinois, one of the nation’s largest Chapters. He is a recipient of the FPA of Illinois Heart of Financial Planning Distinguished Service Award.

He earned a Bachelor of Science degree in Economics from Illinois State University and is recognized as a distinguished alumnus. He resides in Winnetka, Illinois, with his wife and two children.

Present and Past

  • CERTIFIED FINANCIAL PLANNER™ Professional
  • Northwestern University CFP® Advisory Board
  • Past National President, Chairman, Financial Planning Association
  • 2009-2012 National Board of Directors, Financial Planning Association
  • Co-Founder, Financial Planning Association Diversity & Inclusion Initiative
  • Past President, Chairman, Financial Planning Association Illinois
  • Heart of Financial Planning Distinguished Service Award, FPA Illinois